What Is a Pillow Box?
Pillow Boxes are the optimal packaging solution when you want to impart beauty and value to the product packed inside it. It offers an elegant and professional look, thus enhancing the perceived value of the product while allowing easy assembling and handling of the product. The pillow box has been given this name because the packaging resembles a pillow. They are used for the packaging of a variety of products such as soaps, apparel products, cosmetics, small merchandise, and gifts. They are widely used at parties and weddings – filled with chocolates and candies – and decorated using greeting cards, flowers, ribbons, and other flourishes. Depending upon the kind of product, the pillow boxes can have front, top, or side closures.
Popular Industries That Use Pillow Boxes
Some of the popular industries that employ the use of pillow packaging for their products are given below;
- Food and Beverages
- Cosmetics
- Medicine
- Apparel
- Sweets
- Jewelry
- Event Planners
Food and Beverages
Pillow boxes used for food and beverages are designed so that they offer protection and resistance against tampering to the food. Furthermore, you can also have nutrition facts, labels, and other information printed onto the pillow box for the customers as well.
Cosmetics
The cosmetic industry relies quite heavily on pillow packaging because of the appealing aesthetics and ease of use. Pillow boxes are used when it comes to the packaging of creams, eye shadow, mascara, and a variety of other cosmetic products.
Medicine
When it comes to the medicine industry, two factors take precedence; keeping the medicines secure while offering all of the relevant information on packaging. Pillow boxes can cater to these requirements flawlessly. The medical industry relies on pillow packaging because it enables them to have technical data such as size, quantity, expiry date, and other information printed onto them.
Apparel
Apparel pillow boxes are adored by businesses and customers alike because of their elegant look and ease of use. They are used for wrapping or shipping of clothing products along with other apparel accessories. GoTo Packaging offers custom pillow packaging under the banner of its retail boxes and can cater to your business needs effectively.
Sweets
The sweets industry also uses pillow boxes because of their minimalistic design and ease of access to the product.
Jewelry
Pillow boxes are also the go-to-option for the jewelry industry. Jewelry items require packaging that not only showcases their elegance but also compliments it, and this task is best-performed by pillow packaging. Our pillow boxes can be used for brooches, bracelets, necklaces, rings, cufflinks, pendants, and earrings.
Event Planners
Event planners make use of pillow boxes for special occasions such as weddings and parties. Custom pillow boxes with additional décor can really bring out the life in pillow packaging during such special occasions.
How Does A Pillow Box Benefit Your Business?
The following are some of the most crucial ways that pillow boxes can benefit your business;
- Customization Options For Pillow Packaging
- Pillow Boxes Are Suitable For Different Products
- Ready Packaging With Ease Of Access To The Product
- Retail Stores Love Pillow Packaging
Customization Options For Pillow Boxes
The customization options for the pillow packaging is virtually limitless, thus allowing you to create as customized a pillow box as is possible. From the selection of materials to featuring die-cut windows, pillow boxes can be customized in various ways to suit your product and specific industry. GoTo Packaging offers custom pillow boxes with various features, and you can read more about it in the next section.
Pillow Packaging Are Suitable For Different Products
Whether your product size is big or small, you can opt for pillow packaging. These boxes can cater to a variety of industries thanks to their customizability options and the benefits that they have to offer. Furthermore, these boxes are not only convenient to use but are cost-effective as well.
Ready Packaging With Easy Access To The Product
Pillow Boxes can be easily made and are relatively quite easy to assemble. However, what really sets them apart is the ease of access to the product that they offer. You won’t even have to add more detail if you get them printed in festive designs based on a season or an event. The consumer won’t have to go through layers and layers of packaging before getting to the product, and that’s what makes it such a great retail box option. T
Retail Stores Love Pillow Boxes
Retail store owners love products that sell easily, and the front shelves are generally reserved for such products. Retail store owners adore pillow boxes because of their elegant look and because customers love them. If your products are going to end up at a retail store, opting for pillow boxes can help them stay in the limelight!
What Makes Custom Pillow Boxes So Great?
Why are custom pillow boxes so great, and what makes them so great? GoTo Packaging offers the following customization features for its custom pillow boxes;
- Popular Add-Ons For Pillow Boxes
- Special Finishing Techniques
- Prototyping
- Selection Of Material
Popular Add-Ons For Pillow Boxes
Some of the popular add-ons available for custom pillow boxes at GoTo Packaging include the following;
- Hot stamping (Foiling)
- Embossing
- Debossing
- Raised Ink (Spot UV)
- Window Patching (Die-Cutting & PVC Windows)
Hot Stamping (Foiling) On Pillow Boxes
If you want your pillow boxes to have a distinct look and stand out, then you should consider hot stamping. This technique is employed to impart metallic, gloss, holographic, matte, gloss, or special effects features to your packaging.
Embossing Pillow Boxes
This is another famous add-on technique that can be employed for your pillow boxes. It can help you create visual complexity by adding a new dimension to your packaging. It involves pressing images, texts, and design in material to create a raised silhouette of your artwork.
Debossing Pillow Packaging
On the other hand, debossing is used to create a depressed imprint onto the material surface. In essence, it is the opposite of embossing and requires reversal of the male and female dies used for embossing. Debossing your pillow boxes can be carried out in conjunction with foil stamping and printing. It can be used for achieving multi-dimensional and multi-layered effects.
Pillow Packaging With Raised Ink (Spot UV)
Spot UV for pillow packaging is used to create an impact with your pillow box packaging. It is used for enhancing the perceived quality of printed items. It focuses on specific areas or spots on your packaging to seal their color in and impart an attractive sheen. It protects the surface against wear and tear and moisture while creating varying textures on the printed surface of your pillow packaging for an eye-catching effect.
Window Patching For Pillow Packaging (Die-Cutting & PVC Window)
This technique is employed for the application of a thin plastic film to a die-cut window on pillow packaging. The intended purpose of window patching is to provide the customers with a view of the product without having to open the packaging.
Special Finishing Techniques
The finishing techniques used for pillow packaging include the following;
- Matte
- Gloss
- Soft Touch
- Varnish
Matte
This special finishing technique is used for pillow packaging when you wish to get that ‘sober and premium’ look. The matte finish offers muted colors and feels luxurious to the touch. Matte finishing is considered high-end and sophisticated. You can choose your pillow boxes to have a matte finish if your product allows you to do so!
Gloss
The gloss finish for your pillow packaging features a lustrous quality. It reflects light to offer a shiny effect while providing vibrant colors with better image contrast. A gloss finish is able to catch the attention of the customers right away in retail stores. When you reach out to GoTo Packaging, our experts will help you select the best kind of finishing coating for your pillow boxes.
Soft Touch
This finishing coating will impart a velvet touch to your pillow packaging. It is a great option if you’re ordering pillow boxes for a special event.
Varnish
This coating technique is semi-gloss as it does offer a shiny effect but not to the same extent as that of gloss coating. It can be used if you want to achieve color vibrancy but still keep it under check.
Prototyping Of Custom Pillow Boxes
The best thing about ordering custom pillow packaging is that you can get a prototype before mass production is initiated, thus allowing you to make sure that the packaging does indeed take care of your product’s needs. GoTo Packaging offers the following kinds of prototyping options;
- Flat View (2D – die card)
- 3D inspection – (Mock-up video)
- Physical sampling – (Complete box)
Flat View (2D – Die Card)
This is the most basic prototyping kind that you can enjoy. A flat view of the die card is sent to you so that you can compare it with your submitted requirements. This is a 2D image file detailing the scoring and die-cutting.
3D Inspection (Mock-up Video)
This is the intermediate prototyping kind that is available. A mock-up video is made of the final pillow box and sent to you. You can check out the angles and edges of the custom pillow box and suggest changes.
Physical Sampling (Complete Box)
This is the ultimate prototyping kind wherein you will receive an actual pillow box that you can use and place your product in to see how it fits. We believe in adjusting the packaging to the product instead of fixing a product inside the packaging.
Selection Of Material For Custom Pillow Packaging
With custom pillow packaging, you can choose from a list of materials based on your product and its needs. If you’re not sure about the kind of material you must opt for, worry not, our experts will be more than happy to guide you based on your requirements. We offer the following materials for our custom pillow packaging;
- Card stock
- Corrugated
- Kraft
- Chipboard Stock
- Textured Material (Available in white cardstock and kraft)
Ready To Order Or Got More Questions?
Considering all of the benefits that pillow boxes offer, selecting this particular kind of packaging is going to be a savvy move. This holds true for whether you’re an established company or a new company that is building its brand awareness. By incorporating pillow packaging into your packaging strategy, you’re bound to make an impact in the industry and among your potential customers. If you’re ready to order or if there are more questions that you want to be answered, reach out to us at GoTo Packaging, and let’s figure out how our custom pillow boxes can help your business.
