What Is a Lotion Box?
A lotion is a low-viscosity liquid preparation that can be applied to the skin for cosmetic or medical purposes. However, they are primarily used for cosmetic purposes and must be encased in packaging that is befitting for them; that’s where the lotion boxes come into the play. Lotion boxes must offer durability and protection during all phases of the lotion bottles against elements, shipping, and retail handling.
Various Design Styles Of Lotion Boxes
Lotion boxes must not only protect the lotion bottles but must also make them presentable to the customers. Since customers are going to be interacting with the lotion boxes, it makes sense for them to be easy to use while allowing for various branding options. Some of the popular design styles that are used for lotion boxes are listed below;
- Tuck-End Lotion Boxes
- Sleeve Lotion Boxes
- Display Lotion Boxes
- Gable Lotion Boxes
Tuck-end Lotion Boxes
The tuck-end lotion boxes are further categorized into three different kinds – straight-end, auto-lock bottom, and reverse-end. The tuck-end variation of lotion boxes offers secure placement of your lotion bottles while enabling you to carry out your packaging’s branding.
Sleeve Lotion Boxes
The sleeve lotion boxes are renowned because of their appealing design that is quite eye-catching. Furthermore, these lotion boxes can be customized using a variety of add-ons, thus making them even more attractive for your customers.
Display Lotion Boxes
The display lotion boxes are the kind of boxes you’d opt for if your lotion bottles were displayed in a retail store. Their attractive design can help you grab the attention of your customers, thus hiking your sales up.
Gable Lotion Boxes
The gable lotion boxes feature handles and makes it easier for your customers to carry them. It can also be used for gifting purposes. With different finishing coats and add-ons, you can customize these as much as you want.
Lotion Boxes & Material Selection
One of the most important decisions that you will have to make regarding your lotion boxes is the kind of material that you want to use for them. Each material has its own perks and benefits; however, the selection must be made carefully because they also have certain limitations. Furthermore, the kind of material that you’re using will determine the printing technique and color model that must be used for your lotion boxes. The commonly used material for lotion boxes are listed below;
- Eco-Friendly Kraft Material
- Card Stock Material
- Corrugated Material
- Rigid Material
Eco-Friendly Kraft Material Lotion Box
Kraft material is an ideal choice when you want to protect your lotion boxes from natural elements while remaining environment-friendly. How come? Kraft material is recyclable and can be used for lotion boxes because it offers sufficient protection to the lotion bottles.
Card Stock Material Lotion Box
Card stock material can be used to craft attractive and lightweight lotion boxes. Such boxes offer amazing print quality and can be created in different packaging styles. However, keep in mind that this material is not a good choice if your lotion boxes are to be shipped internationally.
Corrugated Material Lotion Box
This is the strongest material that you can use for your lotion boxes. It is the optimal choice when your lotion boxes have to be shipped internationally, as this material can help you create robust lotion boxes. It comprises liner boards and flutes – the size of the flute size can be varied to achieve different thicknesses and accompanying strengths.
Rigid Material Lotion Box
This material can help you to create the most appealing lotion boxes. It is suited for your high-end lotion products. It can survive local shipping and can also withstand retail handling. It offers excellent print quality as well and can help you attract customers.
Get Your Lotion Boxes To Stand Out
The only way to make sure that your customers notice your lotion boxes is to make sure that they stand out from the crowd. GoTo Packaging uses the following to achieve this goal;
- Trending Add-Ons For Lotion Boxes
- Popular Finishing Coats For Lotion Boxes
Trending Add-Ons For Lotion Boxes
Add-ons are additional features that can decorate your cosmetic boxes and make them even more enticing for your customers. Popular add-ons include the following;
- Spot UV
- Embossing
- Debossing
- Window Patching
- Hot Stamping
Spot UV
Spot UV is also called raised ink on account of the finish that it offers. It uses ultraviolet light to cure specific areas of your lotion boxes and raises the texture of the material where it is applied. It can help you impart protection against moisture and help with the sealing of the color.
Embossing
This specific add-on creates raised outlines of your art, work including images, texts, and designs. You can use it with ink and foil for adding even more dimension to the design of your lotion boxes. The round die can be used if you want raised area with rounded corners; flat dies will help you achieve straight edges and hard shapes, whereas you can employ the use of beveled dies for imparting sloping sides to create a 3D multi-layer effect on your lotion boxes.
Debossing
This add-on can help you to create a depressed imprint on the material’s surface. The process is similar to that of embossing but with reversed male and female dies. Many manufacturers use debossing along with foil stamping and other add-ons to create multi-dimensional and multi-layered effects.
Window Patching
Cosmetic boxes best serve their purpose when they feature window patching. How come? With a window patch, your lotion boxes can help you entice your customers by offering them a peek inside. Windows are die-cut and, then a thin plastic film is applied to limit the interaction that a client can have with your lotion products.
Hot Stamping
This technique uses a foil – a thin film – that is color coated and then applied to lotion boxes. The application process involves placing the pigment on a clear film that serves as a carrier until the pigment gets transferred onto your lotion boxes. You can opt for different looks such as metallic, gloss, matte, and holographic looks.
Popular Finishing Coats For Lotion Boxes
Finishing coats are also a way of making sure that your lotion boxes stand out from your competitors’ lotion boxes. Some of the popular finishing coats are given below;
- Matte Finish
- Soft Touch Finish
- Varnish Finish
- Gloss Finish
Get A Sample Of Your Lotion Boxes
GoTo Packaging offers different sampling options to its clients. These sampling options help us in ensuring that your bulk order has no oversights and is prim and proper in every manner. The prototyping or sampling options that we offer are listed below;
- 2D Sampling
- 3D Sampling
- Physical Sampling
2D Sampling
This sampling option involves us sending a 2D image file to our customers that details the die-card. You will be able to check the scoring lines, measurements, and the artwork that will be printed onto your lotion boxes.
3D Sampling
For those of you who are not satisfied with just the 2D image file, we’ve got you covered with our 3D sampling feature. This involves us creating a 3D mockup video of your lotion boxes and sending it to you. You can thoroughly check out the lotion boxes and then move ahead with the bulk order for your lotion boxes.
Physical Sampling
For those of you who want to make sure that everything is as per specifications, we offer our ultimate sampling option; physical prototyping. We will ship an actual sample of your lotion boxes to your address. You can conduct color testing, assemble it, and even place the product inside it to ensure it is error-free.
Printing Techniques & Color Models For Lotion Boxes
If you want to make sure that your artwork and branding features are printed onto your lotion boxes in the best possible manner, then choosing the right printing technique and color model for your lotion boxes is of paramount importance.
GoTo Packaging offers different printing techniques and color models. We work using the CMYK and PMS color models. The CMYK color models rely on four colors – cyan, magenta, yellow, and black to create almost any color but are not accurate over different printers. On the other hand, the Pantone Matching System or the PMS color model uses numbers to denote different colors and offers exceptional accuracy across different printers.
As for the printing techniques, we offer digital printing and offset printing techniques.
Digital Printing Technique
This printing technique is much like how the inkjet printer at your home or office works. It can offer good print quality but not the best print quality. The pros of this printing technique are that it doesn’t require any kind of setup while offering quick turnaround times. It also makes it easier to incorporate different changes to your artwork. It is the preferred printing technique when you have a low-volume order of lotion boxes. It is not compatible with all kinds of materials and also doesn’t work well with the PMS color model.
Offset Printing Technique
As opposed to the digital printing technique, the offset printing technique, also known as offset lithography, offers the best print quality. However, it is not cost-effective for low-volume orders.
When you reach out to GoTo Packaging, our packaging experts will help you select the best possible combination of printing techniques and color models depending on your requirements.
Why Opting For Custom Lotion Boxes Makes Sense
The custom lotion boxes are the preferred choice of many manufacturers because of the many benefits that they offer. Some of the benefits are listed below;
You’ll Be Saving Money
When you opt for conventional boxes for your lotion boxes, you are incurring additional costs. How come? These boxes are not designed according to your lotion products and will therefore be taking up extra space during shipping, thus adding to your shipping costs. Furthermore, for these bigger boxes, you will also have to add more packing material to ensure that your lotion products remain safe.
You’ll Be Bumping Up Your Sales
With custom lotion boxes, you will be able to attract your customers and encourage them to purchase your products. On the other hand, the dull and boring conventional packaging will lead to a drop in your sales. Your customers are bound to take notice of your brand and its lotion products when they find them encased in creatively designed and elegantly manufactured lotion boxes.
You’ll Be Working On Your Brand Awareness
Your custom lotion boxes will be seen by people from different walks of life, thus helping you with your brand awareness. Such exposure to your brand can do wonders in terms of sales and for your marketing campaigns. Custom lotion boxes enable you to put your logo on your packaging, thus making sure that people see your brand every time they walk into a retail store.
Enhancing The Perceived Value Of Your Lotion Products
The custom lotion boxes with their add-ons and finishing coats can help you to enhance the perceived value of your lotion products. This high-end feel can also help you in grabbing the attention of your customers and increasing your sales.
Get In Touch Today!
GoTo Packaging is focused on creating custom lotion boxes, specially designed based on your needs. This means that our custom lotion boxes are not only durable but are also presentable and can help you with your marketing goals while allowing you to crush your sales goals. We rely on the latest printing techniques and color models to make sure that top-notch print quality is maintained during the crafting of your lotion boxes. If you’re ready to take your lotion to the next level, give us a call and let’s begin!
