What is an Eyeshadow Box?
Eyeshadow is an important yet delicate element used as a cosmetic product. Since it is a cosmetic product, it makes sense that its packaging should be attractive and creatively designed. That’s where eyeshadow boxes come into play. These boxes are meant to house the eyeshadow within them while keeping them safe from natural elements and protecting them from any damage that might be incurred because of shipping or retail handling.
Popular Design Styles Of Eyeshadow Boxes
The first thing that your customers notice before they purchase a product is not the product material or its specifications but rather the packaging. That’s why your eyeshadow boxes design styles matter a lot. Some of the popular packing styles of eyeshadow boxes are listed below;
- Tuck-end Eyeshadow Boxes
- Mailer Eyeshadow packaging
- Gable Eyeshadow boxes
- Window Eyeshadow packaging
- Sleeve Eyeshadow Boxes
Commonly Used Materials For Eyeshadow Boxes
Eyeshadow boxes are meant to be displayed at stores, thus highlighting their need to be attractive and have to survive long distance transportation or international shipping. This implies that the material selection for your eyeshadow boxes is crucial. The commonly used materials for the eyeshadow boxes are given below;
- Kraft Material
- Card Stock Material
- Corrugated Material
- Rigid Material
Eco-Friendly Kraft Material
The kraft material is becoming the go-to choice for many cosmetic manufacturers because it is recyclable and offers sufficient strength. This can also be used in your marketing campaigns to resonate with customers who are worried about their carbon footprint.
Card Stock Material
The card stock material is lighter than paperboards. It’s not advised if your eyeshadow boxes are to be shipped internationally. However, it does offer amazing print quality. It should be chosen if your eyeshadow boxes are to be transported locally at retail stores.
Corrugated Material
The corrugated material is the strongest material that you can find for your eyeshadow boxes. It is created by sandwiching flute between liners crafted from cardboard. It is the perfect choice for you if your eyeshadow boxes are to be shipped internationally.
Rigid Material
Do you have high-end eyeshadows that you want to be encased in premium packaging boxes? If yes, then the rigid material is the ideal choice for your eyeshadow boxes. It can survive international shipping as well and offers exceptional print quality. You can opt for spot UV or foiling to enhance it even more.
Customizing Your Eyeshadow Boxes
Your eyeshadow packaging must be capable of standing out from the crowd if you want to make sales. There are various cosmetic manufacturers who are competing for the same target market, and the only way to beat the competition is by differentiating your brand from the rest. You can achieve this easily with your packaging. We offer the following under the banner of customization features for your eyeshadow packaging;
- Enticing Add-Ons For Your Eyeshadow Packaging
- Superb Finishing Coats For Your Eyeshadow Packaging
Enticing Add-Ons For Your Eyeshadow Boxes
Add-ons can be used to further enhance your eyeshadow boxes. They are a tried and tested way of ensuring that your eyeshadow boxes stand out and can attract customers. Some of the popular add-ons are mentioned below;
- Window Patching
- Spot UV
- Embossing
- Debossing
- Hot Stamping
Window Patching
With window patching, you can enable your customers to take a look inside your eyeshadow boxes and look at the eyeshadow encased within it. This is a great way of engaging customers and encouraging them to purchase your products.
Spot UV
This specific add-on is a must for your rigid material eyeshadow packaging. It can help you seal the color in and do so while imparting a premium look to your eyeshadow boxes. It is also known as raised ink as it raises the area’s texture where it is applied.
Embossing
Embossing can be used to add an extra dimension to your eyeshadow boxes. It helps you to create raised artwork for your text, logo, or any other graphic. It is a great way of getting the customer to focus on specific areas on your eyeshadow boxes.
Debossing
Debossing is the opposite of embossing and creates depressed imprints onto the packaging material. Embossing and debossing are generally combined with other add-ons to achieve luxurious finishes.
Hot Stamping
It is also known as foiling and helps in imparting a shine to your eyeshadow boxes. You can opt for different finishes, including metallic, gloss, matte, or holographic.
The add-ons can be used individually, or you can opt for different combinations based on your requirements.
Superb Finishing Coats For Your Eyeshadow Packaging
The finishing coats can help you achieve different looks for your eyeshadow packaging. It can help you ensure that your eyeshadow packaging are able to grab the attention of your customers. Some of the popular finishing coats are mentioned below;
- Matte Finish
- Gloss Finish
- Soft Touch Finish
- Varnish Finish
When you reach out to GoTo Packaging, our packaging experts will help you select the best possible combinations of finishing coats and add-ons to differentiate your eyeshadow packaging from that of your competitors.
Prototyping Is A Must Before Buying Eyeshadow Packaging
When you place an order for your eyeshadow packaging, always make sure to ask for a prototype before the mass production begins. It can help you identify any faults in the packaging and fix them before you end up with multiple boxes that are useless for your business.
We offer the following prototyping options to our clients;
- 2D Prototyping
- 3D Prototyping
- Physical Sampling
2D Prototyping
Also referred to as 2D view, this option entails a 2D image file of the die-card. It shows the scoring lines, measurements, and the artwork that is to be printed onto the packaging material.
3D Prototyping
If you’re not satisfied with the 2D prototyping, you can opt for this option. It entails a 3D mockup video of your eyeshadow boxes detailing all of the edges and angles.
Physical Prototyping
For those of you who want to see the actual thing, we also offer physical prototyping. We will ship a sample of your eyeshadow packaging. You can assemble it, conduct color tests, and place the product inside it as well while thoroughly making sure that it has been crafted according to the specifications.
Why Investing In Custom Eyeshadow Packaging Makes Sense
Custom eyeshadow packaging are designed especially for your products. They offer a plethora of benefits. Some of those benefits are listed below;
Create A Unique Shopping Experience For Your Customers
With custom eyeshadow boxes, you are in control of shaping the shopping experience for your customers. Your choice of material, coupled with the add-ons and finishing coats, can help you offer your customers surreal shopping experience, thus transforming them into repeat customers.
Save Like A Pro
Since custom eyeshadow packaging are tailored for your eyeshadow products, they offer minimal space and material wastage, thus helping you save in terms of shipping and storage costs. The eyeshadow packaging won’t have extra space that would need to be filled with shopping material, nor would they occupy any more space than they need to when they are custom-made.
You Can Focus On Brand Awareness
You have the option of branding your eyeshadow packaging, thus ensuring that your brand awareness is taken care of when you opt for custom eyeshadow packaging. Your eyeshadow packaging will serve as your marketing tools as they make their way to retail stores and customers’ homes.
You Can Give More Information
Decide what information gets printed on the custom eyeshadow packaging, thus giving you the perfect opportunity to divulge whatever information you want to your customers. You can mention new promotions, discounts, expiry dates, or how to use the eyeshadow details onto your custom eyeshadow packaging.
You Can Be Versatile
Say goodbye to dull and conventional packaging solutions for your eyeshadow products. The custom eyeshadow packaging can be made as versatile as you want based on your requirements. You can choose between a myriad of add-ons and finishing coats to make your custom eyeshadow boxes stand out.
You Will Be Increasing Your Sales
The custom eyeshadow packaging can help you enhance your eyeshadow products’ perceived value, thus helping you bump up your sales. When your eyeshadow products are elegantly encased and attract the customers, you are bound to see a hike in your sales.
Ready To Order Your Eyeshadow Boxes?
Are you ready to transform your eyeshadow boxes into the best possible eyeshadow packaging that can help you captivate your customers’ attention? GoTo Packaging can help you crush your sales, marketing, and packaging goals with its innovative packaging solutions for your eyeshadow products. You can choose between various customization options, including the latest add-ons and trending finishing coats, while also selecting the right kind of material for your eyeshadow boxes. Give us a call today, and let’s transform your eyeshadow packaging.
